// D&AD x Disney

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D&AD New Blood 2021

Sharing the Magic of 100 years

Brief: Create a hyper-relevant campaign around Disney's 100th Anniversary.

Sharing the Magic of 100 Years gifts a piece of Disney magic to everyone with Disney Moments.

Disney Moments are collectable NFTs featuring a frame from your favourite movie.

Resales of Disney Moments will fund 100 creative academies in 100 countries, transforming the lives of thousands of young people around the world.

A couple of months after Disney and D&AD gave us the award, Disney launched the following NFT's collection...